Travel Bulletin
Travel Bulletin 
Today?s consumer spends an average of 2.8 hours a day online on their mobile phone and 69% of Brits cite technology like apps and the internet as their preferred way of finding out more about the new cities, over traditional methods such as travel books and brochures.
UK travellers overlook typical winter sun destinations in favour of ?safer? travel destinations.
The business traveller is a hot target for many travel brands, from tourist boards and luxury resorts to inward investment bureaux and car hire firms. However, they are literally a moving target which makes reaching them with traditional TV ad campaigns a notoriously difficult affair ? they simply don?t have the time to sit and watch as much domestic TV as the average person.
Many consumers make a conscious choice where they go to exchange cash before leaving for a trip abroad. They may well look at options available to them at a number of places on the high street; it might involve research online; alternatively they may choose to do this at the airport because it?s convenient and something they can take care of once they have safely checked in.
By contrast, what consumers don?t stop to check is the options available to them when using their card abroad.
Whilst neuroscience may be the new industry buzz word, the travel industry is falling short of truly understanding motivation, personalities and emotions and their impact on retaining and attracting new clients. According to cognitive neuroscientist and psychologist Dr Lynda Shaw concepts and techniques derived from brain research and psychology can play a crucial role in improving individual and business performance in the travel industry and, as a former air stewardess, she knows from first hand experience.
Achieving the highest return for your hotel is ultimately about driving costs down and increasing revenue. When it comes to marketing, this means spending as little as possible while reaching the largest audience of potential guests.
The cruise industry is undergoing significant changes, driven by evolving consumer expectations and the changing demographics of cruise holidaymakers. Recent research conducted by YouGov and commissioned by Amadeus revealed that there is a significant opportunity for travel agents and cruise providers to tap into a huge new market of holidaymakers.
Welcome to the Training section of the Travel Bulletin Online website. On this page we feature invaluable articles from respected Travel Training Professionals that will help improve your work skills and so develop your career. Learn from the experts!
You can also link through to a calendar of forthcoming training events to see what free training is currently on offer in your geographical region.
We are in the process of developing our own Travel Bulletin Online Learning Zone, so watch this space!
If you have any suggestions about our training section or have some training features or events you feel we should feature then please email training@travelbulletin.co.uk.
Welcome to the Training section of the Travel Bulletin Online website. On this page we feature invaluable articles from respected Travel Training Professionals that will help improve your work skills and so develop your career. Learn from the experts!
You can also link through to a calendar of forthcoming training events to see what free training is currently on offer in your geographical region.
We are in the process of developing our own Travel Bulletin Online Learning Zone, so watch this space!
If you have any suggestions about our training section or have some training features or events you feel we should feature then please email training@travelbulletin.co.uk.
