Momondo?s international survey, which questioned 29,000 people globally, with 1,013 being Brits, found that only 50% of Brits budget for the total amount they can spend - both on the booking phase and during their holiday.

As the distribution landscape becomes increasingly complex and fragmented, hoteliers in all segments are faced with the need to measure net contribution from each channel, and make the right revenue management decisions in order to optimize channel mix and overall profitability.

All travel businesses need to get serious about true compliance to the ten year old global PCI DSS (Payment Card Industry Data Security Standard) because of the introduction of the new EU General Data Protection Regulation (GDPR) which will become pan European law in March this year and will become enforced in early 2017.

Delving into the industry?s motivation levels, a nationwide study found that 50% of travel and tourism professionals think feeling valued in a job is a top priority, with 46% saying recognition for their hard work actively motivates them.

Since Britain joined the European Union (EU) in 1973, the number of trips by Britons to the Continent has grown four fold. Over the past 43 years, higher incomes, falling travel costs and closer integration between the two parties on matters as wide ranging as banking to health care, have enabled this steady rise in not only holidaymakers but second-homeowners choosing mainland Europe as their destination of choice.

Online travel agents are currently refining their SEO and paid search strategies, and with Q1 of 2016 well underway, it?s time to compose the perfect packages tailored to each target group?s tastes.