There is already cause for celebration as the Euros kicked off this weekend: the UK is the leading country for football fans travelling to host cities on matchdays this summer.
OTA Opodo has revealed a booking spike of 39% for travel to Germany between June 14th and July 14th, 2024 (the dates of the tournament) against the same period in 2023.
UK guests represent 17% of bookings to cities where matches are taking place, with UK bookings up 203% against last year.
38% of guests booked through Opodo for travel to host cities (Gelsenkirchen, Frankfurt and Cologne) are from the UK.
Most guests (39%) are staying between three and four days, with 25% staying two days.
