Not Just Travel's 400% rise in Virgin Voyages sales dubbed 'dawn of a cruise boom'

The homeworking group has made its way to the top ranks of Virgin Voyages sellers, with a 400% increase in sales over the last 12 months.

Not Just Travel attributes to rapid momentum around Virgin Voyages sales to the close Key Cruise Partnership formed off the back of June's Seminar at Sea, as well as the launch of its Cruise Division, Cruise Mastery Programme, and training to ensure agents are best-positioned to sell Virgin Voyages.

Chris Harrison, chief commercial officer for Not Just Travel said: "Since Seminar at Sea in June, the passion of the consultants for the Virgin Voyages brand has converted into strong sales. Having Virgin Voyages as an active, engaging and highly motivated Key Cruise Partner has created a bountiful relationship that culminates in incredible sales. 

"Prior to the launch of the Cruise Division last September, our cruise sales were average; as a business we had not yet seized the full potential of the cruise market. Our consultants simply didn’t know how to sell cruises. 

"Now we have a passionate team of cruise-hungry consultants who are confident and expert."

SJ Walker, the cruise line's UK director of sales, added: "Becoming a Key Cruise Partner with Not Just Travel has resulted in a substantial boost to our business. Seminar at Sea was a game-changer in terms of enabling NJT consultants to experience the Virgin Voyages on-board experience. 

"As one of our top-performing partners, Not Just Travel and their consultants have impressed us all since the launch of our UK departure voyages."

www.notjusttravel.com / www.virginvoyages.com