After relaunching in March last year, a new campaign and strong peaks performance reflects the operators very own journey from strength to strength.
The 'Little Book of Incredible Journeys' campaign spotlights the operator's extensive portfolio of tours, from escorted and luxury options to rail itineraries.
Bookings during peaks alone have increased by 65% against the same period in 2023, with 64% more agents fuelling the growth in bookings.
In terms of destinations being booked, Asia has reported a sales growth of over 300% since last year, with touring options in Malaysia, Thailand, and Japan behind the impressive performance.
Simon Applebaum, the operator's managing director, said the performance "is testament to the hard work that has gone into building the brand... we have developed every touch point of the brand to ensure agents get the service and product they need."
