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Abu Dhabi partners with John Cena for new tourism campaign film

John Cena has partnered with the Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi) for its new tourism campaign, encouraging travellers to book a trip.

The full film sees Cena abandoning his travel plans after reading about Abu Dhabi on his flight, highlighting why the Time is Now to visit. Literally diving into everything the destination has to offer, Cena parachutes out of a plane and lands on the roof of the iconic Louvre Abu Dhabi. The video showcases the birds-eye view of Cena’s journey through Abu Dhabi’s beautiful landscapes, world class attractions and legendary entertainment scene. 

The film has been released following the announcement that Abu Dhabi is welcoming all international vaccinated travellers and those travelling from Green List countries back to the Emirate, without the need to quarantine.

To view the film in full, visit: www.instagram.com/p/CVW2PnfrVGd/


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