Ras Al Khaimah Tourism Development Authority (RAKTDA) entered into an agreement with Bear Grylls Survival Academy (BGSA) to establish and operate the emirate?s own Bear Grylls Survival Academy on Jebel Jais, as part of its ongoing drive to attract more adventure seekers from around the world.
Haitham Mattar, chief executive officer of the tourism authority, has announced the latest addition to the Emirate?s varied portfolio of adventure tourism products at the Arabian Travel Market.
A brainchild of Bear Grylls, the survival academy offers thrill seekers an opportunity to learn his extreme survival techniques at 20 locations around the world.
The academy on Jebel Jais, which is scheduled to open in the first quarter of 2020, will offer participants a wide selection of courses suitable for individuals of all ages and fitness levels. The courses include half-day (five to six hours), 24 and 48-hour courses designed for families and adults; team building activities for corporates; and instructor courses for outdoor enthusiasts, where participants will be exposed to practical and extreme survival techniques necessary to survive some of the toughest terrain in the wilderness such as: how to make a fire in the wilderness, build emergency shelters, learn best ways to use a knife for survival, remote medical trauma, training on navigation techniques, rock climbing and extreme weather survival. The Academy will be run by highly trained professionals trained by Bear Grylls Survival Academy.
Haitham Mattar said: ?We are pleased to announce our partnership with the Bear Grylls Survival Academy on the upcoming academy on Jebel Jais. This partnership to establish our upcoming adventure product recognises a sector of our tourism proposition that is fundamental to the growth of Ras Al Khaimah as a global destination. With the increasing number of visitors, we?re witnessing year on year, we believe that the introduction of new adventure attractions is essential to maintain Ras Al Khaimah?s strong position on the world tourism map.?
Paul Gardiner, managing director of Bear Grylls Survival Academy, added: ?As the UAE?s highest mountain with its breathtaking views and adrenaline-packed activities, Jebel Jais is the perfect choice of destination to expand our presence in the region. Attracting thrill seekers from around the world, Jebel Jais is truly the nature adventure hub of the Middle East. We look forward to welcoming Ras Al Khaimah?s visitors at the Bear Grylls Survival Academy for a new memorable and thrilling experience.?