The campaign comes after an 80% spike in booking, and a return to leisure travel grows nearer.
Pure Luxury, a member of the Gold Medal B2B brand family, has launched its latest campaign - 'Next Level Luxury'.
The campaign celebrates the brand's new 22-page mini brochure, featuring 24 new offers on worldwide luxury packages, with destinations including the Caribbean, Dubai and Saudi Arabia, the Indian Ocean and the Far East. The campaign will see deals and offers promoted across the brand's social media pages, and digital assets for agents to share with their customers.
Nick Hughes, Gold Medal's director of sales, explained: ?We?ve seen a steady but tangible increase in both the volume and value of our luxury bookings over the last few months, as consumers work with their travel agent to make their next holiday ? after a year of not travelling ? really special. People really want to make it count, whether that is turning left on the plane as a special treat, or splashing out on a bigger, better hotel room. Also, through its specialist cruise brand Cruise Plus, Gold Medal has launched a campaign to capitalise on rising demand for cruises."
The mini brochure also features eight cruising itineraries, starting from ?599 per person, with a choice of cabins and routes.
