Recognising the value of brochures for the operators growing base of trade partners, Latin Routes has broken its four-year brochure hiatus with a bumper 160-page editorial-led release.
Showcasing itineraries across a host of themes, including wildlife; festivals; self-drive; and destination guides, the 160-page brochure makes no small feat of the operator's return to brochures.
Senior product manager Cat Davies emphasised how trade-centric the decision to return to brochures was: "We recognise how valuable a tool this is for our travel agent partners, so it was important for us to create a brochure than could be a one-stop tool and inspiring resource for all the incredible destinations we offer."
Living up to its title of 'Truly Individual Holidays to Latin America', the brochure sums up Latin Routes' regionally-diverse approach, including the introduction of two new destinations in Panama and Mexico.
The brochure will shortly be available to request on Tradegate and online via the operator's agent marketing hub.
