Irish cruise market on the rise

The number of Irish holidaymakers taking cruises saw a significant increase in 2018, according to Cruise Lines International Association (CLIA).

Last year, 48,300 cruises were taken by Irish passengers, a growth of 8.3% when compared to the year before.

Andy Harmer, UK & Ireland director for the association, said: ?It?s fantastic to see that more and more Irish travellers are choosing to cruise for their holiday. The figures released today by CLIA bear testament to Ireland?s rapidly expanding cruise market, demonstrating the opportunity for Irish travel agents to grow their businesses through selling cruise.?

The average age of the cruise passengers remained consistent at 48 years, which is slightly below the average age for Europe cruise passengers.

Harmer added: ?The average age of 48 years for Irish cruise guests illustrates that cruises are becoming increasingly popular for families and the younger generation. In fact, figures showed that Irish passengers aged between zero and 39 years were the highest ever recorded last year. With cruise lines continuing to expand their offerings both onboard and ashore, ensuring that there is something to suit every age and taste, it?s not hard to see why cruise holidays have this ever-growing appeal to families and millennials.?

The most popular destination is the Western and Central Mediterranean, closely followed by the Caribbean. Together, these destinations take up 62% of all cruises taken.

Andy Harmer said: ?Thanks to the large deployment of incredible ships offering an amazing choice of itineraries in Europe and the Caribbean, these destinations remain the most popular for Irish travellers.

?As more cruise lines homeport ships in Dublin ? this year Celebrity Cruises and Princess Cruises both have ships sailing roundtrip from the city - travelling around Europe has never been easier, offering a stress-free way to explore many must-see destinations.

?The destination is one of the most important factors in the decision-making process when booking a holiday, and so rather than focussing on the maritime language when selling a cruise, travel agents should focus on the incredible ports and shore excursions a cruise holiday offers, all with the luxury of only having to unpack once.?