Barbados announces new rebrand

Barbados Tourism Marketing (stand CA200) will be announcing a new restructure and rebrand at this years show, where the companys new CEO, William (?Billy?) Griffith, will also be attending to meet visitors at the stand.

Built as a reform to the original Barbados Tourism Authority (BTA), the new divisions - the Barbados Tourism Marketing Inc. (BTMI) and the Barbados Tourism Product Authority (BTPA) - will work together to create a new organisation focused on promoting the island.