Over 4,000 exhibitors are descending on the capital from November 5th to 7th as the travel staple makes an estimated impact of £200 million on the London economy
WTM London 2024 marks the 44th edition of the trade show, an edition which boasts a 7% growth in exhibitor numbers against 2023.
Beyond its £200 million impact on the capital's economy, around £2.2 billion worth of business deals are expected to be signed across the event's three days.
Juliette Losardo, WTM London's exhibitor director, noted that, as well as the £2.2 billion in business anticipated, "We are proud that WTM also has such a significant impact on our host city of London.
"The range of accommodation, world-class dining and wealth of attractions the city has to offer, are a real draw for our attendees, many of whom use WTM London as an opportunity to tag on leisure days and, in doing so, boost spend for the economy."
