Following the launch of its Choose Your Favourite Sunbed service in January, Thomas Cook has partnered with Calypso Sun to provide free sun protection to customers who opt to pick their sunbed in advance this summer.
The operator has teamed up with sun care brand Calypso to supply a free bottle of SPF30 or SPF40 sunscreen to holidaymakers going on holiday this summer when they reserve a sunbed online.
The company's Choose Your Favourite Sunbed service, which allows customers to pre-book their sunbed for the entirety of their holiday, has already proven to be popular with customers. Half of bookable sunbeds available, which will now also include a free bottle of sunscreen per sunbed, have already been reserved.
Stuart Adamson, director of media and partnerships at Thomas Cook Group, said: ?We are excited to partner with Calypso this summer as part of our Choose Your Favourite Sunbed service. It has proved popular since we launched at the start of the year, and by joining forces we are able to help customers prepare for their holidays and stay safe in the sun while away.?
