SeaDream Yacht Club is launching its most extensive UK and Irish travel trade initiative to date, empowering travel advisors to experience its highly personalised yachting product firsthand
The expanded programme features nine exclusive yacht visits aboard SeaDream II. The vessel will sail these regional waters for the first time between 29th August and 8th September 2026. The itinerary includes stops at Glasgow, Belfast, Dublin, the Isle of Man, Workington and Fowey. Nearly 100 travel advisors will step aboard during the 12-day showcase to explore the intimate ship.
“The response from our trade partners has been exceptional, with nearly every visit reaching capacity,” said James Scott, UK & Ireland sales director for SeaDream Yacht Club. “This is the first time we have delivered a yacht visit programme of this scale across the UK and Ireland, and it reflects how important this market is to us. By working closely with our tour operator partners and welcoming advisors aboard SeaDream II, we can give them a genuine feel for the experience and help them bring the world of SeaDream to life for their clients.”
This strategic tour forms part of SeaDream Yacht Club’s continued investment in trade education and reinforces the brand's broader commitment to supporting the global travel advisor community.