The new Travel Advisor Portal collates booking management tools, a streamlined search function and a knowledge base to learn about the brand's luxury portfolio
With over 600 independent luxury hotels, resorts and residences now members of the Preferred portfolio, the platform promises curated and simplified access to booking research, confirmation and management for agents.
Cheryl Williams, the Preferred Travel Group's chief revenue officer, said the platform "underscores our commitment to supporting the travel advisor community and enhancing their ability to provide the most unique and unforgettable travel experiences to their clients.
"We believe this innovative platform will streamline their workflow, making it easier to do business with us by simplifying the process of optimising all that Preferred Hotels & Resorts has to offer – and ultimately drive greater success for their businesses."
Instant access to relevant eligible rates is accessible, plus trade-exclusive offers.
Agents can personalise confirmations, room rate details and amenities depending on their agency affiliation. Those earning Preferred Platinum status can access a dedicated search page for Preferred Platinum properties and extras, with discounted rates instantly accessible upon membership achievement.
