The cruise line has confirmed more than 1,400 places will be available to agents in a ship visit programme that has been deemed “the biggest ever from a regional perspective”
The programme will run from March to November 2026, with visits available across Iona, Arvia, Aurora, Britannia and Ventura. A series of regional calls are also available to give agents up and down the UK to chance to experience the P&O Cruises product first-hand.
The Southampton programme will begin on March 14th, 2026 aboard Iona, featuring nine standard ship visits throughout the year as well as two family days. More visits will be available later in the year at regional ports, including Greenock, Belfast, Liverpool and Newcastle.
Places for the first visit opened yesterday on Shine Rewards Club. Further opportunities to register will come in the following months.
Agents will be treated to a guided ship tour and lunch onboard.
P&O Cruises associate vice president of sales & distribution, Ruth Venn, said the bolstered 2026 ship visit programme “reflects our ongoing commitment to supporting the trade through meaningful, hands-on training opportunities.”
“Whether it’s a Southampton visit of a regional call, these experiences allow agents to truly understand what makes P&O Cruises distinctive and to sell with confidence. We know how powerful first-hand experience is, which is why we’ve built a programme that’s both extensive and accessible.”
