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New Wendy Wu partner "a game-changer for the touring market"

The Canton Tower and the Liede Bridge in Guangzhou, China.

The operator's partnership with the Hong Kong Tourism Board sees a new short stay and provides agents with "an entirely new conversation starter," according to head of trade sales Gary King

Centring around the Greater Bay Area, which encompasses Hong Kong, Macau, and the Guangdong Province, the partnership sees new tools, training and product for agents.

'Greater Bay Area Short Stay' is Wendy Wu Tours' newest portfolio addition; the six-day tour combines four-star accommodation and experiences across the region from £2,290 per person.

Continuing, Gary said, "The Greater Bay Area is a game-changer for the touring market — a region where three distinctive cultures converge to create something truly extraordinary... for our agents, it’s an entirely new conversation starter with customers who think they’ve already ‘done’ China.

"Working alongside the Hong Kong Tourism Board means we can give our trade partners the confidence, content and selling tools to make this exciting new region part of every Asia enquiry."

The Hong Kong Tourism Board's director for Europe, Anette Wendel-Menke, added, "We’re delighted to partner with Wendy Wu Tours to bring the Greater Bay Area to the forefront of UK travel planning... with Wendy Wu Tours’ specialist touring knowledge, agents now have a trusted partner to showcase Asia’s next great travel story."

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