Newmarket Holidays has announced several portfolio additions to its top trending destinations, including new tours in India and Italy
Reflecting on its top-booked destinations over the last 12 months, Italy and India continue to rank as the top two choices. Japan contines to show strong positive trajectory for the third year running.
Australasia and China are bringing impressive momentum into 2026, and may well disrupt the best seller ranks next year.
Verity Rice, director of product, purchasing & operations, said, "We’re pleased to see our consistently strong performers, particularly India and Italy, continue to feature prominently in our top 10. It’s also been exciting to track the rise of new favourites, with Japan becoming a regular presence, and newer long-haul tours to China and Australasia receiving massive interest.
"We’ve also seen increased demand for major events such as Wimbledon and André Rieu concerts, reflecting a wider trend towards meaningful, experience-led travel."
In response to the demand trends, the operator has introduced three new India-centric itineraries: a Himalayas-to-Ganges option explores the nation's peaks and troughs, a Premier Collection adventure which sees guests head aboard one of the nation's famed railways, a tiger safari will cater exclusively for solos.
Two new Italy options, including a twin-centre with the Swiss Alps and a heritage-based trip in Southern Italy, hope to cater to the destination's continually strong demand.
