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Just You’s online community platform sees big success

Just You has shared the success of its new online community platform

‘Kindred’, the specialist solo escorted tour operator’s platform, has attracted almost 7,000 members since launching earlier this year.

Designed to inspire, reassure, and connect, the platform connects solo travellers, and averages around 500 posts a week, with 800 members accessing it weekly.

Each Just You tour departure has a dedicated ‘trip chat’, which allows travellers to get to know each other ahead of departure and speak to a holiday director to help prepare.

Charlotte Field, marketing director at Just You, said, “Ultimately if it’s inspirational, helpful or encourages people to connect, it belongs on Kindred. We’ve been really encouraged by the response to the platform since its launch, as we work towards our target of 10,000 members by the end of the year.

“What’s particularly pleasing is seeing how members are using it to share advice, exchange experiences and connect with fellow travellers.”

Kindred is free to use and can be accessed via desktop and as an app for mobile devices.