One Street Over has been designed to inspire travellers to discover the lesser-known areas of Europe’s most beloved destinations
The campaign series, featuring travel creators Ryan and Jade from Live the Dash, takes place in Paris as the duo race across the capital competing in a set of challenges set by easyJet holidays. While embracing the challenges, Ryan and Jade will discover museums, galleries, parks and markets beyond the city’s busiest areas.
The video series is designed to show both first-time visitors and returning holidaymakers a different side to Paris, helping them to discover new experiences and reasons to explore the world-famous destination.
Matt Callaghan, chief operation officer, said, “We believe travel can be a force for good, and One Street Over is based on a really simple idea: sometimes the best part of a holiday is just around the corner from the places everyone already knows.
“We want to encourage our customers to explore a little further, discover more of the neighbourhoods, people and businesses that make a destination special, and hopefully find something they weren’t expecting.”
The first episode of the campaign is now live.
