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In the areas where the B2B travel tech provider has integrated it, 20% of customer service contacts have been exclusively handled by AI, reducing wait times substantially and "generating tangible results for our customers and partners," according to COO Xabier Zabala

The new itineraries embed interactive multimedia, promising clients and agents a more engaging way to showcase their travel plans

Beyond its fame as the backdrop for the Game of Thrones, Malta is described as "a place where history meets beach life [and] every corner has a story to tell" by Not Just Travel agent Donna Rydderch

As the hit show returns to the small screen, Wendy Wu Tours has kicked off a 10-day trade blitz; head of trade sales Gary King believes that "it’s clear that TV-inspired travel is turning into real-world bookings at an incredible pace—and we’re here to help agents make the very most of it"

Palladium PRO has been designed with agents in mind, with generous rewards and exclusive benefits available to the trade

The promotion offers travellers discounts of up to $1,000 per couple on select packages for the remainder of 2025

The Caribbean season will include 65 departures aboard six ships from October 2026 to April 2027

The expanded programme will include five new routes, extra capacity and an additional aircraft