UK flight bookings are up 187% compared to this time last year, largely attributed to Sunshine Saturday and the airline's expansive network of ever-popular destinations.
At least 25% off thousands of properties is on offer from the trade platform, alongside free marketing assets to make the most of sales this peaks campaign.
December saw several of the destination's top bookers invited to the island, honoured and awarded for their bumper bookings throughout 2023.
Over 400 Not Just Travel agents, 50 corporate team members and 40 trade partners joined the consortium in Stratford-upon-Avon this weekend.
A host of trade operators are supporting your bookings during the peak period, with incentives worth up to £40,000 guaranteeing you make the most of the campaign.