Along with several new international market expansions, Teldar Travel's "new era" sees the brand restructured around three clear product pillars, new booking platforms released and an enhanced loyalty programme for agents going live
The platform's CEO, Fabrice Perdoncini, introduced the rebrand. "Faced with an increasingly competitive environment, the rise of OTAs, and new expectations from travel agencies, we we have leveraged Teldar Travel's DNA in technology and innovation to enhance our platforms and distribution channels."
The refreshed booking platforms and API will upgrade agents' experiences with B2C-inspired features to enhance productivity, including a fare comparison feature, more detailed search filters, updateable commission, and an AI module.
Miles Attack, Teldar's agent loyalty programme, will now allow agents to transfer miles into cash, withdrawable directly to agents' bank accounts.
Products have been streamlined around three clear areas; Teldar Plus, an accommodation, transfers & activity booking platform, Teldar Biz, an accommodation booking platform for business travel specialists, and Teldar Connect, an API-based accommodation programme.
Teldar will also resume operations in Italy for the first time since the pandemic, and has confirmed it will break into Sweden, Norway, Finland, Denmark, the USA and the Middle East this year.
Perdoncini concluded, "Our goal is to enrich our value proposition by offering flexible and efficient solutions to our diverse client base, positioning ourselves as a global and essential player in hotel bookings."
