The 164-page USA brochure, largely mirroring the format of other long-haul Prestige brochures, draws on the operator's "extensive travel experience in the USA," according to programme manager Denise Hunn.
Spanning stateside self-drives, escorted tours, rail journeys, motorhomes and cruises among other travel styles, Denise continued, "Leveraging our Canadian expertise, we've included cross-border itineraries, an area not well promoted in the market."
Self-drive options include a 'Deep South Self-Drive' from £2,400 per person (ticking off New Orleans, Memphis and Nashville) and 'Best of New England Self-Drive' from £3,996 per person (with stays in Boston, Kennebunkport, Bar Harbor, White Mountains, Stowe, The Berkshires, Newport and Cape Cod).
In celebration of the launch, Prestige Travel has confirmed at least two fam trips for booking agents in 2025, plus the 'Paid Instantly on Booking' incentive which sees agents earn up to £300 as soon as they confirm a booking.
If that weren't enough, all bookings and enquiries made until the end of July will see agents entered into a prize draw to win one of three £100 gift cards for TGI Fridays, valid for meals, cocktail masterclasses or bottomless brunches.
Joe Lavers, trade relationship manager, added, "Curating itineraries is our speciality.
We are passionate, friendly, and boast a professional sales team dedicated to providing exceptional service and value, which we refer to as the Prestige Way!"
The brochure is available digitally now with copies en route to agents over the coming weeks.
