The Minister of Tourism for Panama states that there is pent-up demand in the UK to visit Panama, which was removed from the UK red list of countries earlier this week.
Ivan Eskildsen was speaking at World Travel Market on Panama?s National Day, November 3, known as ?Separation Day? which commemorates the formal separation from Colombia in 1903 and the resulting creation of the Republic of Panama.
He said: ?I have been meeting airlines, tour operators, travel agents and key influencers and am delighted to see that there is greater demand to visit Panama, based on the differentiated focus of our destination, highlighting the extraordinary biodiversity and rich ethnodiversity of the country.?
?We are utilizing our five-year Master Plan for Sustainable Tourism as a roadmap for the decentralized development of the industry, and to reach the discerning traveler, a segment that has been quantified at over 500 million travelers worldwide, and growing at a fast pace. We?re reimagining our approach to sustainability through tourism by investing in our country?s vibrant and unique attributes, while empowering local communities to help sustain our carbon negative status. Panama is one of only three countries in the world to have reached this standing,? said Mr. Eskildsen.
Panama's new ?Live for More? brand platform is founded on Panama's Master Plan for Sustainable Tourism, highlighting Panama's unique tourism routes.
