Gary King, Wendy Wu Tours' head of trade sales, has said the operator's new partnership with TProfile is "a gamechanger for travel agents," with fully-inclusive touring content now integrated through the provider's platform
TProfile's platform offers agents high-quality multimedia content, including visuals and videos, to enhance clients' booking journey.
Agents can also generate more visually striking quotes to boost conversion and engagement.
Gary continued, saying the partnership "enabl[es] our agent partners to provide an even greater scope of itineraries and travel options, enriched by our extensive touring expertise.
"With access to our high-quality content, agents can now seamlessly inspire customers with the incredible, immersive experiences that Wendy Wu Tours is renowned for."
Bhav Taylor, TProfile's chief sales officer, noted that "there was a strong demand to add Wendy Wu Tours to the TProfile portfolio of products and content. Progressive travel businesses and agents are increasingly moving away from using simple tools that are not fit for purpose, or applications that don't deliver a full tour operator and rich content."