Born from the industry devastation of COVID-19 - Bonailie is a collaborative solution to positively shape the future of tourism through a purpose-led community platform.
Tourism industry stalwart Julie King have unveiled Bonailie - a tourism industry community platform to allow global industry collaboration, driving 21st century thinking, to positively shape the future of tourism and create a positive impact on the world.
?The impact of COVID-19 on a USD$8.9 trillion industry that accounted for 10.3% of the world?s GDP and 1 in 10 jobs around the world, was devastating and heartbreaking. It is an industry that I love and have operated in globally for 34 years. We knew that things could no longer continue as they had done ? it was now time to reshape our vision of the future of the tourism industry, for the better and play a bigger role.
Our research highlighted the need for global collaboration in shaping that future ? together,? said founder and CEO Julie King.
Bonailie is a global platform that will deliver weekly engagement and collaboration through webinars, panels, and the ability to connect with global sector partners and peers, provide growth indicators and showcase best practice and innovation. It will produce monthly intelligence with market snapshots and insights and will facilitate access to learning programs for tourism industry leaders to execute 21st century business models.
Bonailie will house the world?s largest engaged global directory ? a community of leaders across the complete travel, tourism and hospitality supply chain, specifically for purpose-driven decision makers who want to see a shift in the industry. The Bonailie journey will take them through three areas: Engage, Evaluate and Grow. This will be supported by a global partner network of businesses that will be accredited by Bonailie across the full spectrum of the travel and tourism eco-system.
Bonailie will be hosting a 10-week global webinar series from the week of October 12.
Agents can sign up for the webinars via www.bonailie.world and Bonailie?s private Facebook Group.
The Bonailie platform will go live from late November where tourism decision makers can subscribe on a monthly or annual basis. For every subscriber, Bonailie will be donating an amount to the L&D Foundation, which will provide support to disadvantaged tourism businesses and countries through the Bonailie platform and Business of Brand programmes.
For more information visit www.bonailie.world
