The operator is turning the traditional conference on its head with festival vibes, dine arounds and more for the inaugural CPH Fest.
Taking place at the Titanic Deluxe Golf in Belek, Turkiye next month, a three-day festival lineup has been designed to be unlike any other conference or awards, with Si-Morris Green, the trade-favourite director of agency sales and marketing, explaining: "We're taking a really different approach to our event this year to make it stand out from all the usual conferences.
"We're doing away with formal sessions and bringing in dodgem racing, competitive bowling and cocktail tastings."
SunExpress, the Antalya-based partnership between Turkish Airlines and Lufthansa, will supply travel to the event, thanks to the trade-only operator's commercial partnership.
"Instead of gala dinners, our event will be completely all-inclusive with dine-arounds and mix-and-mingles giving agents the chance to network. And to give CPH FEST a real festival vibe there'll be a focus on incredible entertainment with many surprises along the way."
