APT debuts inaugural travel style and new destinations in 2025 brochure

The brochure features the inaugural Small Group Journeys travel style and four brand-new destinations, making this itineration of the 2025 Worldwide Touring Brochure the operator’s most comprehensive yet.

The Small Group Journeys has been carefully curated to offer a more intimate and immersive experience for the 16 travellers who embark on these itineraries. The new collection has allowed APT to expand into South Africa for the first time, as well as reinstate options in Sri Lanka, Japan and India.

To celebrate the launch, APT is offering savings of up to £500 per person on all new Small Group Journeys package bookings made before October 31st, 2024.

Some of the itineraries available in the offer include the 13-day ‘Discover the Beauty of Sir Lanka’ where guests will travel into the heart of the region from £2,595 per person; and the 13-day ‘Uncover the Essence of South Africa’ which takes guests on an intimate culinary odyssey from cape Town to Johannesburg from £3,995 per person.

Laura Hughes, APT & Travelmarvel’s touring product manager, it is “exciting” to launch a new touring style in the market as the new offering “connects guests more deeply with each place they visit” and “expands into new destinations, for even more customer choice in 2025.”

Alongside the offer, APT is offering an agent incentive where each 2024 or 2025 Small Group booking will be rewarded with a £50 Love2Shop voucher when booked before August 5th, 2024.

The concept of the Small Group Journeys was initially launched on a trial basis in April to garner trade feedback, and the reaction was ‘extremely positive’, with the experimental nature of the tours a key selling point.

www.aptouring.co.uk