Marie Rowe Travel Counsellors

Marie Rowe, Travel Counsellors, on how agents can stay ahead of the game

Marie Rowe from Travel Counsellors talks about how agents can be ahead of the curve and prepare for the future in these extraordinary times.

Edward De Bono famously said, “If you cannot accurately predict the future then you must flexibly be prepared to deal with various possible futures.”

Nobody predicted that travel agents across the globe would spend most of 2020 navigating what I can only describe as an exceptionable game of Jumanji. If you’ve made it this far – congratulations!

It’s time to progress to the next level and in order to survive that, we can apply a few game rules based on what this year has taught us. 

Rule no.1: Accept that you can’t predict the future.

Rule no.2: Recognise that you have a unique and valuable set of expertise.

Rule no.3: Remember your why.

We can only finish our own game. I use that as a metaphor for planning the future success of our businesses. So, how will you apply these rules to future-proof your business? 

It might mean seeking a second source of income in the short-term while the travel industry recovers. If that applies to you, don’t forget rule no.2. You have a unique set of highly sought-after skills in customer service, relationship building, and networking and marketing – so don’t sell yourself short or let your skills go to waste.

For some, the fear of a re-match in years to come might warrant exploring ways to invest, save, or find a side-line opportunity for creating residual income (rule no.1). Preparing to minimise the financial impact in the event of a future travel ban will provide short-term relief and peace of mind, as well as reducing the mental impact of money worries if that time comes. This will help you focus and dedicate time, while you have it, to business development. 

Remembering your why (rule no.3) will undoubtedly help you restore your passion for selling travel and fuel your success when the flood gates open – which they will. 

Stick to the rules to win the game!


More Industry Insights...

Ben and Toni Rood from No…

Ben and Toni Rood from Not Just Travel on the trade's recovery and future

Not Just Travel's Ben and Toni Rood talk Lapland and Las Vegas, and look ahead to 2022/23.

ANTOR reflects on the sta…

ANTOR reflects on the start of a new decade for travel

From Gibraltar to Ireland, and the Bahamas, Tracey Poggio, ANTOR chairman, offers an overview on what to expect from these popular destinations in 2021.

Gemma Harvey, Travel Coun…

Gemma Harvey, Travel Counsellors, on customer loyalty towards travel agents

Gemma Harvey from Travel Counsellors talks about customer loyalty and why people should choose their travel agents like they do their hairdressers.

Steve Witt & Paul Har…

Steve Witt & Paul Harrison, co-founders of Not Just Travel, reflect on 2020

Steve Witt and Paul Harrison, co-founders of Not Just Travel, and its sister arm, The Travel Franchise, reflect on a tough year and look towards a brighter future.

PATA UK & Ireland pre…

PATA UK & Ireland predicts a gear change in travel across the Far East

Pacific Asia Travel Association (PATA) UK & Ireland comments on the way travel will change in 2021, with a number of trends to emerge.

Marie Rowe, Travel Counse…

Marie Rowe, Travel Counsellors, on how agents can stay ahead of the game

Marie Rowe from Travel Counsellors talks about how agents can be ahead of the curve and prepare for the future in these extraordinary times.

Andy La Gette, Travel Cou…

Andy La Gette, Travel Counsellors, on staying proactive during these trying times

A stark reality of being a home-working franchisee and business owner is that if you don’t book holidays, you don’t get paid. COVID-19 has starved us of bookings and income,...

Ahead of LATA Expo, LATA …

Ahead of LATA Expo, LATA chairman, Colin Stewart, talks to Travel Bulletin

Colin Stewart, LATA chairman, speaks to Travel Bulletin, ahead of LATA Expo, which will be taking place between October 12 and 16.

Cherie Richards, Not Just…

Cherie Richards, Not Just Travel, on getting back to business in September

Usually September rolls round in a flurry of back to school activity – and while we have still had to go out and buy new shoes and uniforms – I...

Neil Maslen, Travel Couns…

Neil Maslen, Travel Counsellors, on the importance of client relationships

Well, what a past six months this has been. To have chosen travel as my career of choice may not have appeared to be the best move during a global...

A Travel Bulletin exclusi…

A Travel Bulletin exclusive interview with Harry Theoharis, Greek Minister for Tourism

Harry Theoharis, Greek minister for tourism, is confident about Greece's tourism boost in the post-pandemic situation and has highlighted the measures as the country reopens, keeping travellers' health as the...

Antor’s Tracey Poggio on …

Antor’s Tracey Poggio on travel industry trends for 2020

Tracey Poggio, chairman of Antor, gives an overview of the organisations’ Annual Review event, which outlined major trends for 2020 and updated participants on Brexit.

Prev Next

twn Are you sure that you want to switch to desktop version?