The trade-only operator has unveiled the Its all about you campaign, featuring a suite of rewards and offers to support bookings this peaks period.
Likely familiar to those booking with sister brand Classic Collection, rewards between £10 and £100 will now be rewarded via a pre-loadable debit card. If you've previously booked with Classic Collection and earned your rewards on a Visa Black card, the same card can be used for Classic Package bookings.
Rewards depend on booking value and type.
Director of agency sales and marketing, Si Morris-Green, emphasised that the operator is "focusing firmly on our agent partners for peaks," and that includes offering up 12 holidays to random agents booking during the campaign period and seven places at CPH Fest in Türkiye later this year.
The offers and rewards do not mark the full extent of Classic Package Holidays' peaks efforts, with Si adding: "We'll be launching joint social media and email campaigns with key partners, making social media assets available to all agents, running bi-weekly training seminars, introducing a printed guide to Classic Package Holidays and launching Classic Package Holidays TV, a great way for agents to stay up to date with our latest product news and offers."
Classic Collection, Classic Package Holidays' sister brand, has revealed a comprehensive trade and consumer campaign for the peaks period, featuring bolstered rewards worth up to £1,250 and weekly holiday giveaways.
