The Brand USA UK & Ireland?s next Insider Guide webinar will take place on April 8, discovering the mountains, glaciers and parks of Alaska, followed by a Brand USA virtual ?pub? quiz to win Easter eggs.
The trade team sends a monthly newsletter to agents signed up to their online training programme, the USA Discovery Program. Agents can sign up and learn about the diverse destinations and experiences available in the USA to inspire and help the travel industry. This month's newsletter promoted ways to bring Brand USA to agents' homes including GoUSA TV, Spotify playlists and a photo-memory competition.
A number of activities include, among others:
Armchair adventures with GoUSA TV, featuring travel stories from across the USA from the diverse perspectives of real people. America?s Musical Journey, Brand USA?s second feature film, will feature a cross-country adventure exploring the musical heritage of the USA and the cultural cities where American music was born
Agents can share their favourite memory in the USA at ?Bring the USA to you? photo competition on the USA Discovery Program agent forum thread. Agents have to add one picture to the thread including a caption by April 30 and one lucky winner will get the chance to win a polaroid camera.
Over the next month, a virtual roadtrip will be conducted around the USA.
To sign up to the USA Discovery Program, go to USADiscoveryProgram.co.uk
