Taking place in Southampton between April and October, agents are invited aboard the cruise lines newest ships as well as its existing fleet.
P&O Cruises have promised agents a glimpse at everything the ships have to offer, from cabin tours to entertainment and dining experiences (including a three-course meal).
For the first time ever, agents will earn 20 Shine reward points for attending, as well as a soft drinks voucher, complimentary Wi-Fi and free time onboard after lunch.
Visits now bookable through Shine Rewards are aboard Britannia (April 26th), Ventura (April 30th) and Iona (May 11th).
Further visits aboard Arcadia (June 6th, August 15th), Ventura (June 11th, September 10th), Britannia (June 28th, October 4th), Aurora (July 4th, August 2nd, October 17th) and Arvia (July 7th, September 29th) will be available to book in due course.
The cruise line's director of sales, Ruth Venn, said the team are "delighted that so many agents will have the chance to come onboard our ships this year," promising agents the "perfect opportunity... to experience our ships for themselves and to learn exactly why a P&O Cruises holiday is such great value."