Maldives met with agents in Manchester during the three city roadshow

Maldives holds three-city roadshow events in the UK and Ireland

Maldives Marketing and Public Relations Corporation (MMPRC) has held three-city roadshow from November 7-11.

Travel agents were invited to wash away their winter blues and experience the ‘Sunny Side of Life’.

The roadshow events held in Croke Park in Dublin, Hotel Football in Manchester and The Corinthian Club in Glasgow provided agents with the opportunity to meet with major travel partners from the Maldives and find out more about the new tourism developments taking place across the island nation.

Over the three events, ten lucky travel agents won holidays to the Maldives during the roadshow events, with prizes including five-night holidays at Reethi Faru Resort on a full-board basis, five-night holidays at You & Me Maldives, and a two-night stay at LUX South Ari Atoll. Guests also enjoyed refreshments and dinner, as well as one-on-one meetings with 17 hotels and resorts from the Maldives.

Attendees included agents and representatives from prominent travel companies.

Safa Musthafa, senior marketing executive at MMPRC, said: “It has been a pleasure to bring the ‘Sunny Side of Life’ to Dublin, Manchester and Glasgow this week during our roadshow evening events. The UK and Ireland are two of our most important inbound markets for tourism and the events have provided us with the perfect opportunity to update our valued travel partners on all the new tourism developments taking place across the Maldives.”

The roadshow events took place following MMPRC’s attendance at WTM, where its managing director Thoyyib Mohamed met with important travel trade partners and media contacts to discuss tourism developments in the Maldives. These include an influx of new resorts, including several new family-friendly, adult-only and high-end properties.

In October, the Maldives also welcomed increased airlift for UK travellers with the launch of a new five-times-weekly flight from London Heathrow to Malé, via Bahrain, with Gulf Air.

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