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What do Brits want from holidays to America in 2025?

Inspiring Travel's product manager for the Caribbean, North America and Australasia, David Pointer, has shared some insight about the Stateside state of play

Old favourite New England

"We’ve seen an increase in bookings to New England, particularly Cape Cod, Martha’s Vineyard, and Nantucket.

"Our clients are seeking more authentic experiences with charming quintessentially New England boutique hotels, such as Wauwinet in Nantucket, Massachusetts, and White Barn Inn, Auberge Resorts Collection in Kennebunk, Maine, are a popular choice.”

Guests’ inclination for the charm of New England speaks to a broader move towards a slower pace and more natural setting.

“Destinations enjoyed at a slower pace with wide-open spaces and plenty of National Parks to visit are at the top of clients' wish lists this year, destinations such as Wyoming, Montana, and Utah. A 10-night holiday to New England or Utah is often at a lower price than other North American regions, so with the cost-of-living crisis still in many people’s minds, these regions are a great choice for a USA holiday.”

Orlando: an epic pick

Inspiring Travel's most popular destination will come as little surprise.

"Our top USA destination is still Orlando and, with Universal Epic Universe due to open at Universal Orlando on May 22nd 2025, it’s proving to be in more demand than ever.

"Florida has some exciting new openings, such as the St. Regis Longboat Key, which opened last year, and Naples Beach Club, a Four Seasons Resort, due to open late 2025. These two additions to the luxury offering on Florida’s Gulf Coast make the perfect beach extension to a busy time visiting the theme parks in Orlando."

Families seeking island fancies

"Family holidays to Hawaii are popular this year, with all the ingredients to create the perfect luxury family experience. Hawaii offers a mix of adventure, relaxation, culture and luxurious accommodation.

"We recommend visiting at least two islands, but adding a third island to an itinerary will elevate the overall experience further. With so much to see and do on each island, every member of the family is catered to so it’s really memorable."

David Pointer is Inspiring Travel's product manager for the Caribbean, North America and Australasia.

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