The operator’s ‘Great Asia Getaway’ sale ended last week with a huge uptick in visitors keen to travel to the continent – with one in five bookings coming through agent partners
Compared to the same period as last year, agent sales to Asia were up 108%, with online agent sales also up 99%.
Explore Worldwide has revealed the top five tours visitors seemed most drawn to: the 14-day ‘Simply Japan’; the eight-day ‘Highlights of Laos’; the 15-day ‘Sri Lanka in Depth’; the eight-day ‘India’s Golden Triangle’; and the 13-day ‘Upgraded – Discover Sri Lanka’.
The sale coincided with the final episode of Race Across the World, which saw five teams compete to reach a set destination across Asia. The TV show resonated with travellers, with Explore Worldwide reporting a large spike in interest for itineraries in China, Nepal and India.
Michael Edwards, managing director at Explore Worldwide, said the strong sale results highlight “a desire from consumers to experience immersive adventures in all that Asia has to offer. Not only that, it also firmly illustrates the important role our trade partners play in making these adventures a reality.”
