Jet2holidays revitalises fam programme
'Destination Discoveries' replaces the trade team's previous fam programme, and has been developed hand-in-hand with agents to optimise their Jet2holidays selling.
The operator's trade team has unveiled 'Destination Discoveries', inviting agents to explore destinations in more depth and develop their product knowledge to boost sales.
Several trips are already planned for 2023, including discoveries to the Iberostar Selection Albufera Playa in Mallorca, the Regnum Carya in Antalya and more, with a full programme for 2024 expected soon.
Alan Cross, Jet2holidays' director of Travel Agent Relationships, explained: "Today’s announcement demonstrates our continued commitment to investing in our Partners2Success approach to drive even more mutual success and growth. `
"As well as strengthening relationships with independent travel agents and homeworkers, our new look Destination Discoveries are the perfect way to build product and destination knowledge, whilst showcasing everything that goes into the award-winning Jet2holidays VIP customer experience."
Jet2holidays' data already proves that fam trips play an important part in boosting sales for a destination; 'Destination Discoveries' guarantees more product and destination insight and branded materials throughout to make the trip all the more memorable.
"We know what an impact overseas trips have when it comes to driving sales and we know that the launch of Destination Discoveries will give independent travel agents and homeworkers an even bigger boost," Alan concluded.