Sonoma County Tourism

Sonoma County Tourism unveils agent training programme

Sonoma County Tourism has launched its first-ever training platform that will certify travel professionals as Sonoma County destination experts.

Created in coordination with TravPro Mobile, the new Sonoma County Travel Pro training and sales enablement programme takes travel advisors through an introductory course to 'all things Sonoma Wine Country' so that they will be better prepared to share, sell, and promote the destination. The programme includes both an advisor-training and client-facing mode. The platform is both desktop and mobile-friendly and is free to all agents who register.

Deleyse Langdale, vice president, global tourism development for the tourism agency, said: "We're delighted to partner with TravPro for the development and launch of our innovative industry training programme.

Training mode allows agents to take the information learned in the course, 'Essentials and Discovering Sonoma County', and to share the unique experiences with clients. With the mobile app, agents can now train offline without Wi-Fi or cell service.

The 'Toolkit and Promote' tabs comprises product information, maps, shareable images, trade events, and links to a full list of other practical information. A comprehensive directory of accommodations, attractions, activities, and events is also accessible in the programme.

Jonathan Cooper, founder and CEO, TravPRO Mobile, said: "We are very proud to work with our friends at Sonoma County. This is a remarkable destination and we're happy to bring it to life for the travel advisors to help improve their knowledge and sales for years to come."


More News...

Fred. Olsen announces thi…

Fred. Olsen announces third Corinth Canal sailing on Braemar

Fred. Olsen Cruise Lines has confirmed that its 929-guest Braemar will be returning to the Corinth Canal in September 2022 for a third time, offering even more guests the opportunity...

CLYMB Abu Dhabi set to op…

CLYMB Abu Dhabi set to open doors this month in Yas Island

CLYMB Abu Dhabi is set to open its doors as an indoor adventure venue on November 29 on Yas Island.

Balearics welcomes 12 mil…

Balearics welcomes 12 million visitors this year

From January to August (inclusive), the Balearic Islands welcomed 12.2 million visitors, representing a slight year-on-year increase (0.4%) compared to the same period in 2018, the tourist board revealed in its...

G Adventures announces te…

G Adventures announces ten-day Cyber Sale

G Adventures is running a ten-day Cyber Sale for the week leading up to and after Black Friday and Cyber Monday, offering savings of up 35% on thousands of trips...

A VIP surprise for Jet2ho…

A VIP surprise for Jet2holidays' 15 millionth customer

Jet2holidays celebrated 15 million customers and gave a surprise to the landmark customer at Manchester Airport on Monday,  November 18.

Qantas centenary celebrat…

Qantas centenary celebrations take off as direct London-Sydney flight lands

Qantas has kicked off 12 months of centenary celebrations as it debuts a non-stop London to Sydney flight.

Just You and Travelsphere…

Just You and Travelsphere doubles trade team

Travelsphere and Just You have doubled the size of its trade team over the last 12 months, thanks to the increasing demand for its holidays from the travel trade.

Cathay Pacific unveils ne…

Cathay Pacific unveils new premium travel experience

Cathay Pacific has launched a new and enhanced premium travel experience which includes upgrades to the service, soft products and culinary offerings for its First and Business Class cabins.

Women in Travel and Odger…

Women in Travel and Odgers Berndston host networking breakfast

Women in Travel (CIC) has hosted a networking breakfast in collaboration with the executive search firm Odgers Berndtson.

Carnival offers diverse E…

Carnival offers diverse European cruise schedule in 2021

In 2021, Carnival Cruise Line will operate its most extensive European season ever with a diverse schedule of voyages aboard Carnival Legend.

One in three Britons will…

One in three Britons will only book all-inclusive package holidays abroad

MoneySavingHeros conducted research into all-inclusive holidays as part of an ongoing study into what Brits look for when it comes to booking holidays abroad.

Read the November 15 issu…

Read the November 15 issue of Travel Bulletin - out now!

Check out the latest features from WTM, on training, ocean and river cruises, and Portugal and Madeira.

Prev Next

twn Are you sure that you want to switch to desktop version?