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easyJet launches new holiday business

easyJet launched a new holiday business – easyJet Holidays – on Thursday, November 28, to provide flexible, great-value holidays to handpicked hotels across Europe.

UK customers can now book Europe’s hotels alongside an easyJet flight on one platform, helping them save time.

easyJet holidays will offer a range of peak-time holiday availability and more weekend flying. All holiday bookings will include 23kg hold baggage per person, especially with families in mind, and beach holidays will also include a transfer.

The business has been built to overcome the things that frustrate travellers the most. This includes the amount of time spent looking for good deals (25%), the added expense of travelling at preferred times (21%) and the lack of flexibility with flight times and dates (17%), the data is according to a research conducted by the new holiday company..

The company offers flexibility where customers can choose exactly how many nights they wish to stay, thanks to the airline's fleet and its flying schedule. The airline has more than 330 aircraft flying up to 670 routes a day to beach and city locations.

easyJet holidays is directly contracting hotels for the first time, giving holidaymakers the choice of staying at handpicked hotels. The hotels have been carefully selected by experts, with bespoke collections designed to suit every holiday type. The beach collections include ‘Luxury’, ‘Adult’, ‘Family’ and ‘Undiscovered’. For city breaks, the hotels will be highlighting ‘Luxury’ and ‘Boutique’ collections. Customers can choose from more than 5,000 hotels across more than 100 destinations.

The business has also introduced new technology to ensure seamless customer experience, including integration with easyJet’s app and a completely new website. The new website features advanced mapping technology, letting customers to explore a city or resort or start to plan their trip before they book. Key points of interest and walking routes from chosen hotels are highlighted – together with new itinerary guides for a selection of cities – so that customers can start to make the most of their holiday before they travel.

Garry Wilson, Chief Executive of easyJet holidays, said: “easyJet has been a pioneer in transforming travel for almost 25 years and we want to bring that to the holidays sector.

“We know the way people travel is continuously evolving; we know customers want flexibility on when and how they holiday; we know customers want flexibility on when and how they holiday; we know they want to be able to easily pick a hotel to suit their needs and we know they want a hassle-free booking process. We’re really excited to help meet these needs with the launch of our new modern and relevant holidays business.”

In terms of trade, he said the new holiday company is keen to work with travel agents and is currently looking at ways to do this in a way that helps all parties. Mr Wilson added that they have been talking to travel agents and would like to work out a structure that offers low maintenance costs for easyJet while not scrimping on commission for agents.

Additionally, Mr Wilson told Travel Bulletin that with the online services, there is the ability to quickly scale up with a web portal for agents.

For more information go to www.easyjet.com/en/holidays going live from 12 pm today, November 28.


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