Butlin’s has launched its 2018 digital ‘Family Breaks Guide’ for agents, packed with information about new developments and entertainment updates across its three seaside resorts.

The guide also offers a ‘at a glance’ reference list of all 2018 breaks for ease of use by agents. The guide is available to download for free at BourneLeisureSales.co.uk and offers easy, on-screen access leaving agents free to talk through all options with customers.

To celebrate the launch of this year’s digital guide, and to help agents’ secure early bookings for 2018, Butlin’s is offering an exclusive trade saving of £20 per booking, when stays are secured before February 5, 2018.

Erman Housein, Bourne Leisure’s sales and marketing manager, said: “The Butlin’s digital ‘Family Breaks Guide’ is now in its third year and is proving extremely popular. This year it is loaded with information on our latest developments and offers, ensuring agents are always at the forefront of what we do in the Agency Sales Team. The digital guide is an on screen option that offers at-a-glance product information, meaning agents can easily and comfortably interact with clients without the need to constantly refer to a hefty reference manual. The guide is also a great tool for data capture with any enquiry easily followed up by sending the guide in a direct email to allow for ongoing customer engagement.”

As an example of holidays, a four-night break at the holiday brand’s Skegness Resort costs from £69 per person, based on four people sharing a Silver self-catering apartment arriving on March 26, 2017.

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