Bedsonline unveils new brand identity

Bedsonline has launched an enhanced product portfolio for its travel agent customers after GTA and Tourico Holidays were integrated into its parent Group.

The accommodation provider has also unveiled a new logo and brand identity to enhance the customer experience worldwide and its sales teams will soon kick off a campaign to introduce the refreshed look.

With the enhanced platform, the company looks to offer travel agents: a diverse and competitive product portfolio of hotels, transfer routes, activities and hire cars globally available; powerful and user-friendly technology with a search engine designed specifically for the needs of travel agents; and local sales teams in every market with significant local knowledge and industry know-how ready to take care of all the needs of customers.

Carlos Muñoz, managing director of Bedbank at Hotelbeds Group said: “Once again it gives me great pleasure to reiterate our commitment to supporting our travel agent customers globally as part of our strategy to innovate in the bedbank sector. This new enhanced offering will help all our partners boost revenues and profits by access to a greatly enhanced portfolio, improved functionality and increased chances to upsell high-yielding complementary travel services.”


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