Banyan Tree launches special International Women's Day campaign

As homage to the contribution of women around the world and in line with the global commemoration of International Women’s Day, Banyan Tree Hotels & Resorts has launched a dedicated IWD campaign.

In lieu of this year’s theme #BalanceforBetter, the company is giving back to the wider community by offering 38% off Best Available Room Rates to those who book accommodation at any of the 38 participating Banyan Tree properties.

Sharing her sentiments on gender equality, the company’s Applelynn Teo (pictured) AVP of Gallery Design and Production, said: “Gender equality to me is putting all these judgments aside and being objective. What are we going to do today as a team and everyone is equal…”. Her full interview can be viewed at: www.youtube.com/watch?v=Z0dnMVbO7Bw

Championed by co-founder and women’s rights advocate Claire Chiang, the global Singaporean hospitality group has long been a supporter of women’s empowerment as demonstrated by the programmes organised for its female employees. One such programme is the Banyan Tree Spa Academy Phuket founded in 2001 with the mission of providing career options and opportunities for women.

This special campaign sees 38 Banyan Tree, Angsana, Dhawa, and Cassia properties across the world participating. The booking window for Banyan Tree's International Women's Day campaign is up to March 15 for stay dates from March 4 to June 30.

Go to www.banyantree.com to find out more.


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