Advantage 2020 conference

Advantage 2020 conference theme is 'Empowering Independence'

Advantage Travel Partnership, the UK's largest independent travel agent consortium, has revealed 'Empowering Independence' as the theme for its 2020 conference in Madeira, Portugal.

The annual Advantage Conference will be held on the beautiful island of Madeira from May 15-18 at Funchal's five-star hotel, Savoy Palace. 

This year's theme of 'Empowering Independence' wil feature lively debates, engaging speakers, networking and TEDx-style sessions. It also explores how the environment, talent-gap, digital revolution and socio-political unrest are reshaping lives and businesses. The conference is expected to attract more than 450 delegates this year. Every session will allow debating and discussing the strength and rise in popularity of the independent retailer and privately-owned businesses, as well as the power of collaboration.

Julia Lo Bue-Said, chief executive officer of Advantage Travel Partnership, said: "In a world where global homogenous brands seem to have taken over, and in many cases, dominate our high street, social media and subconscious, the role of the independent business travel is becoming ever more important – no less than in the travel sphere. Our country is entering a new phase in global relations, and this creates new opportunities for consumer and corporate travel. 

"Independently our members are trusted to provide expert advice, information and inspiration to the British travellers on a daily basis. I believe this new decade represents a tide of change. No longer is the British public satisfied with a faceless brand, we are not only demanding better service but bespoke and customised services, and increasingly a service in which we can put our trust. This conference is about championing independence and collaboration. Together we are stronger than the sum of our parts and through our collective buying power, sharing of knowledge and best practice we can generate growth and keep this tide of independence at the forefront of change. We are looking forward to welcoming members to our celebration of empowering independence because the power of many is based on the commitment of one."

The host sponsors are Discover Madeira and Visit Portugal. Headlines sponsors for the conference include Celebrity Cruises, Europcar, G Adventures, Holiday Extras, Just You, G Touring, Jet2, Travel2/Gold Medal, Avanti West Coast and British Airways.

For more information, go to advantageconference.co.uk/madeira-2020/


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